IP Ranges: New Targeting Capabilities on TrafficHunt

ip_ranges_traffichunt

TrafficHunt extended targeting capabilities for advertisers. Now you’re able to setup IP ranges and get visitors only from certain IP addresses. This targeting option is available in two variations: Set specific IP addresses separated by comma: in this case you’ll get impressions only from these IP-s Set IP range: get impressions from the entire range […] … Read more

Pay only for convertible traffic with CPA Goal

CPA Goal

Do you want to run CPM-campaigns without spending money for unprofitable impressions? It becomes possible, only if the traffic cost directly depends on the actual profit. This is the main principle of CPA Goal. TrafficHunt offers a synergy of CPM cost and CPA performance: the traffic cost is defined by the profit it generates on […] … Read more

Run of Network vs. Site Specific Buy: What to choose?

RoN RoS

When setting up a campaign on TrafficHunt, an advertiser can choose either ‘Run of Network’ or ‘Site Specific Buy’ inventory. Some of our advertisers are confused by what these terms mean, and what to choose for getting the required result. After reading this post you will have a clear understanding of both approaches, and will […] … Read more